Professional Team

Tourism Development International has a core team of destination planners who are supported by leading global tourism associates with specialist knowledge and practical understanding  of relevant fields, including Digital Marketing, Market Research, Product Development, Strategic Planning, Feasibility Studies, Tourism Economic Impact Analysis, Finance, Transport, Business Plans and Management Organisation.



Peter Mac Nulty
Managing Director

Peter Mac Nulty was appointed Managing Director of Tourism Development International in January 2001 and has a background in economics and market research. He has been responsible for the innovative design and direction of over 100 major research programs, feasibility studies, marketing strategies and strategic tourism studies internationally and in Ireland. He has worked on tourism and leisure projects in the United States, Europe, Asia and Africa.

In addition to his research and strategic planning background, he has worked closely with clients in each of the main sectors of Irish tourism, assisting enterprises in business planning, new product development, visitor management, customer care and marketing.

Currently, he is the Project Director for the Product Development Phase of the South Carolina Tourism Action Plan. He is a director of the Dun Laoghaire Rathdown (Dublin) County Enterprise Board and is former administrator of the  Irish American Cultural Institute.


Robert Cleverdon
Director -  International Projects

Robert Cleverdon was appointed Director - International Projects in September 2008. He has worked for four decades as a educator in the fields of travel, tourism and leisure consultant. His experience covers not only theoretical and practical aspects of development and marketing planning, but has also been obtained through working in many different types of country – 95 in total – and for both destinations (at multi-country regional, national, province/state/county and local levels) and private sector operators (i.e. airlines, tour operators, hotels). 

He has published extensively on tourism market trends and forecasting both through the UNWTO – he is the author of the Tourism 2020 Vision series of reports published in 1999/2000 – and other organisations such as the Economist Intelligence Unit and Mintel.


David Mac Nulty
Director/ Partner

Mr Mac Nulty was appointed Director 'of Tourism Development International in June 1990. Prior to taking this position he held senior management positions with the 4* Burlington and 5* Shelbourne Hotel. He is a graduate of Cathal Brugha Street, College of Hotel Management, Dublin.

He has extensive experience in the field of corporate research, destination planning, visitor attraction research, socio-economic studies and strategic planning and has been responsible for the direction of over 250 major tourism projects. He is a vastly experienced destination planner and has been responsible for the delivery of a number of innovative tourism projects including the 2014 global Brand Attractions Monitor and “Capitalising on Dublin’s Potential” a tourism plan that projects annual overseas visitor numbers to Dublin grow to 6.4 million. These additional 2.4 million visitors to Dublin will have a profound impact on the city/ region generating € 1.8 billion annual revenue, and adding 27,000 new jobs to the existing 50,000.

More recently David was responsible for the preparation of a major tourism and recreational plan for both the Grand Canal and the Royal Canal. The proposed vision for the Grand Canal Rural and Royal Canal Rural is: The repositioning of the canals from a transport waterway corridor to a branded recreational activity zone; achieved through the development of a multi-use linear park linking Dublin’s urban population with the River Shannon via an east-west Greenway PLUS network.


Michael Murphy

Michael was appointed Chairman of Tourism Development International in April 2014 having served on the board for many years. Michael is an Economics graduate from Trinity College Dublin, a Fellow of the Institute of Chartered Accountants and a council member of the Irish Venture Capital Association.

He qualified with KPMG, has over 20 years investment experience in the venture capital industry and as a finance director in an international consultancy and a start-up manufacturing company. He joined NCB Ventures (now Investec Ventures) in 1997 and leads a team of investment specialists who manage venture capital funds on behalf of pension funds, government agencies, corporates and other asset managers. Michael is a nominee director on the boards of Advanced Manufacturing Control Systems, Crean Solutions, Helix Health Group and Diona.


Senior Staff and Associates

Patricia Roudaut
Research Analyst

Patricia Roudaut is responsible for survey analysis in Tourism Development International.  Since 1995, she has been responsible for survey analysis on all major research assignments carried out by the firm including the 2006 NITB Business Visitor Attitude Survey, the biennial Visitor Attractions Survey, the 2002, 2003, 2004 Tourism Barometer, the Bord Fáilte Product Users Survey, and assignments carried out on behalf of NITB and the National Cultural Institutions.



© 2020 Tourism Development International
  • Address: Fitzwilliam Hall, Fitzwilliam Place Dublin 2, Ireland  
  • Phone: + 353 1 2301665
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